Eliminate Hurry. Create Simplicity.

Centralized Leasing

Imagine property managers and corporate leasing teams working together in harmony. Marketing automation, sales automation, and task management synching together to “fuel the funnel” at each location. No follow up required. No hurry necessary.

Get access
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bonfire

Trusted by industry titans

Centralize 
with
Renter Experience Automation

The SMS marketing, email marketing, marketing automation, and CRM tools you need to
create amazing renter experiences.

Get access

Eliminate Hurry. Create Simplicity.

Centralized Leasing Solution | Bonfire CRM

Imagine property managers and corporate leasing teams working together in harmony. Marketing automation, sales automation, and task management synching together to “fuel the funnel” at each location. No follow up required. No hurry necessary.

Get access

The Old Way

One platform for everything.
Solutions don’t get used.

  • Teams overworked.

  • Deals get lost.

  • Residents leave for something better.

I need help

The New Way

A Centralized Platform.
Automated Solutions.

  • Teams Supported.

  • Deals Won.

  • Residents Connected.

Get Started

Join today for only $1 per unit.

The SMS marketing, email marketing, marketing automation, and CRM tools you need tocreate amazing renter experiences.

Begin Outreach

Centralized Leasing

Combine SMS and Email with outreach marketing. Personalize campaigns with actionable intelligence and dynamic content. Automate follow-ups and task creation. Boost lead-to-lease rates to 35%.

Automate

  • Centralized Marketing Automation

    Automate campaigns across all channels. Update data based on analytics. And feed each community with warm leads ready to take a tour.

Handle

  • Centralized Contact Center

    Handle text message and email conversations in ONE place. Assign conversations to teammates. Even auto-translate conversations in a different language.

Manage

  • Centralized CRM Tools

    Manage tasks and guest cards in ONE place, where teams can collaborate and connect.

  • Machine Learning

  • Lead Response

  • Natural Language

  • Tour Booking

  • Follow-Ups

  • Matchmaking

MIRI AI

Chatbot

  • Centralized Campaigns

  • SMS / Email

  • Personalization

  • List Segmentation

  • MMS

  • Link Tracking

  • Conversational

  • AI Assistance

  • Follow Ups

Bonfire

CRMs

  • Multichannel Workflows

  • Automated Task / Deal Management

  • Text Message / Email Marketing

  • SMS / Email Communication

  • NPS Surveys

  • Free Form Surveys

  • Survey Automation Workflows

  • Centralized Automation

Bonfire

CRMs

Republic at Lubbock Case Study

Looking for a unique way to build awareness and drive traffic, The Republic at Lubbock used Bonfire to create a SMS sweepstakes to engage students. Learn more here!

Read Case Study

customer testimonials

What our partners say

"Here at Texas A&M University Residence Life, we have been happy to partner with Bonfire as its platform has helped us connect quickly with our on-campus students. We strive to create a sense of home and treat our on-campus students as family, and we believe Bonfire has helped us connect with our students like family. We are excited for the transition to Bonfire CRM and look forward to our continued partnership."

"One of the things we love about Bonfire is their dedication to providing a great overall user experience with their platform. Historically, we have been pleased to partner with Bonfire because their messaging is the blueprint for the industry. That’s why we are excited for their next chapter to see how they will continue to grow."

“Just as with most businesses, the sales process must continue with multiple touchpoints to help ensure your product or brand stays at the front of the buyers’ mind. We want to stay in touch in the easiest way possible, so when they are ready to commit and make a purchase, we are just a text away.”

“Our partnership with Bonfire CRM has taken our marketing to a new level by allowing bulk or personal text messaging online or on a mobile device. Given that the instant open rate of text messages is around 98%, being able to get in front of prospects or residents in a format that suites them is important. Bonfire has given our partnership a unique chance to grow as we continue to work together to ensure that every inspiration turns into an opportunity for brand awareness or conversion.”

“Over the years, I have had a chance to see Bonfire, previously IRIO, evolve and grow. Through this time, even as they innovated, there has also remained a constancy of purpose and dedication to great service and a commitment to always seek solutions for our business needs. I’m excited to see this next chapter and beyond for Bonfire!”

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Centralized Leasing

Core Features

Combine SMS and Email with outreach marketing. Personalize campaigns with actionable intelligence and dynamic content. Automate follow-ups and task creation. Boost lead-to-lease rates to 35%.

Centralized Marketing Automation

Automate campaigns across all channels. Update data based on analytics. And feed each community with warm leads ready to take a tour.

Centralized Contact Center

Handle text message and email conversations in ONE place. Assign conversations to teammates. Even auto-translate conversations in a different language.

Centralized CRM Tools

Manage tasks and guest cards in ONE place, where teams can collaborate and connect.

Join today for only $1 per unit.

The SMS marketing, email marketing, marketing automation, and CRM tools you need tocreate amazing renter experiences.

Begin Outreach

Get Started with Bonfire

Time to see how Bonfire can help solve your business challenges.

Get access