Reality at All Costs

NAA Apartmentalize takeaways from our CEO, John Bower

Transitions

John Bower, CEO of Bonfire CRM, discusses transition and how it shaped the new company that is Bonfire CRM.

Relationships Still Matter

CEO of Bonfire CRM, John Bower, talks about the future of tech and why relationships still matter in an industry barreling toward full-scale automation.

Why Outreach in Property Management Matters

‍With many different marketing options today, what is the best way to reach everyone? Here we discuss why multi-channel outreach is essential.

How Will Automation Evolve in Property Management?

Taylor Davis, Chief Product Officer of Bonfire CRM, discusses how automation will improve and expand in the property management industry.

Launching Bonfire CRM

The beginning of Bonfire CRM! Please read about our first steps in this new world!

Simplicity

CEO John Bower talks about why simplicity and connection helps drive our team at Bonfire CRM.